Title: Lending Tree
Location of Proejct: Charlotte, NC
Project Completion Date: 04/01/2022
Firm Name: Redline Design Group

Short Description: Lending tree and Redline Design Group partnered together to develop a state of the art headquarters in the new Vantage Southend building located on the outskirts of uptown Charlotte. The vision for this project was to create an unparalleled experience for Lending Tree employees that set a new bar for the office environment and above average amenities. The end result truly tells a story about the company’s culture and Redline’s unique ability to marry the commercial workplace and residential design elements.

Architect's Statement: Lending Tree's Town Hall space for all-staff meetings includes a custom wood pergola feature overhead and a connection to the work cafe below. The custom leather wrapped handrails, cascading plants along the window wall, and rocking chairs on the terrace help to establish the company's culture with southern roots. Integrated lamps, custom planters, textural area rugs with living-room like furniture, and leaf logo shaped swings hanging above a wood platform create an inviting, comfortable vibe.

In the lobby area, the custom designed wood and felt ceiling feature relates to the structure of a leaf, and subtly relates to the company's brand. Natural woven light fixtures create a canopy above casual meeting areas throughout the space. "Treehouse" areas on each floor break up the work environment and encourage alternate spaces to meet & work. The house-like structure and window elements tie back to Lending Tree's roots in the home mortgage industry.

A monumental stair provides a vertical connection, central to the overall workplace. An upholstered niche is carved out beneath the stair which provides an unexpected destination for casual work. The textured drapery spans both floors, and the large-scale check pattern wallcovering add warmth to the voluminous space and supports their culture of comfortability and collaboration.